7 Apr 2023
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Mike Boland
AWE Talks: Using AR to Train for a Marathon
AWE USA 2022
Welcome back to AWE Talks, our series that revisits the most engaging content from AWE’s catalog of conference sessions. To gear up for AWE USA 2023, we're diving into the most insightful and evergreen sessions from recent AWE events.
This week, we examine the opportunity to use real-time line-of-sight data to optimize performance and training in sports. Is AR the ultimate modality for the "quantified self?" Microoled's Mark Prince breaks it down.
See the summarized takeaways below, along with the full session video. Stay tuned for more video highlights each week and check out the full library on awe.live and AWE’s YouTube Channel.
And check out the AWE USA 2023 speakers and agenda to get excited for the big show...
Speakers:
Mark Prince: Advisor, Microoled
– Sometimes AR needs a simpler approach: subtle visual data vs SLAM graphics.
– This "AR Lite" approach isn't a silver bullet but is valuable in some contexts.
– For example, fighter pilots using AR need fewer visual distractions.
– The same is true in sports and performance training, such as running.
– This is where AR lite can offer a sweet spot of real-time and line-of-sight data.
– Other formats like phones and watches slow runners down and break stride.
– When done right, AR's line-of-sight orientation is intuitive but not overwhelming
– For example, real-time data when running can provide key motivational analytics.
– Other analytics form factors require that an athlete see data after a session.
– Beyond running, these advantages apply to Skiing, or other forms of racing.
– These AR use cases also represent strong business models due to their focus.
– A focused use case, plus lower costs, could unlock AR scale and penetration.
For more color from Prince, check out the full video below.
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