Arthur Bouffard is a Creative Technologist focused on Augmented Reality development. He is known for his viral AR content seen by millions, where the use of AR blends real and digital worlds.

Combining his Telecommunications Engineering Master's at King's College London and a passion for visual arts, he now merges creativity and technology throughout his work. At Gospooky, he has co-developed experiences for Coca-Cola, Dior, Tiffany & Co, Samsung, JBL & many others. He is specialized in Visual Positioning Systems (VPS), real-time physics, particle systems, and mixed reality utility applications.