Juan Bossicard, the European Metaverse Campaign Manager at Meta, embarked on his career at Microsoft, focusing on corporate social responsibility in Europe. His journey continued through public affairs consulting and leading the Digital Innovation agenda at the Brussels Regional Innovation agency. He later joined Accenture Avanade as Global Corporate Citizenship Group Manager before transitioning to Meta. Juan is driven by a deep enthusiasm for technology, entrepreneurship, and his strong belief in the European Metaverse's potential to transform our world.