PANEL: Impacting Lives Through XR Collabs with Big Co.

Join Procter & Gamble (P&G) Poland, alongside IVG.World and Women In Immersive Tech Europe (WIIT Europe), as they showcase their case study of their Mars Immersion XR Program—a groundbreaking initiative designed to inspire and educate through immersive technology. This program invites Gen Alpha and Gen Z girls from Poland to lead a journey to Mars, where they design a new society using the powerful tools of XR. Learn how these young innovators tackled the challenge of 'Period Shaming' by creating 3D immersive worlds that not only break taboos but also empower young women worldwide. Through hands-on experiences in 3D world design, Systematic Inventive Thinking (SIT), storytelling, and Metaverse world-building, this program is shaping the future of technology and fostering a new generation of female leaders. Discover the impact this initiative has had, not just on the participants, but on P&G as they cultivate future talent and drive social change."