For the last two decades, Gabs has worked at the intersection of technology, entertainment, and communication. Through her award-winning XR studio vrisch, her leadership at the Austrian XR community, and as an influential independent professional, she identifies opportunities for innovation through the practical application of various fields, such as digital media production, creative technology, and storytelling. From her experience, ranging from Environmental Protection to Performing Arts and from Journalism to Experiential Marketing, she thrives in finding connections and meanings between everything and everyone.

Gab's multicultural and neurodiverse background, experience in multiple countries, and success as a 'momtrepreneur' have led her to have a self-accepted calling to contribute to the cause of good, growth, and gain in the lives of others. She actively fosters networks that promote knowledge sharing and collaborative innovation, which led to the founding of Austria's first and largest XR community, XRVienna. Gabs is also the Austrian Ambassador of Women in Immersive Technologies Europe and an advisory board member of Euromersive, AIXR, and SXSW, contributing to cross-border knowledge exchange.

But above all, Gabs advocates for the power of humor and a hug to improve the world.