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May 26
11:10 AM - 11:30 AM
Description
Knowing how people will react and engage with your spatial computing experience is an important part of ensuring success. Researching with your target users is the best way to do this but user research on new and emerging platforms can be challenging, particularly as we move "beyond screens" to smart and spatial computing interfaces. Existing user research methods may be less effective meaning we need to experiment with new ways to understand how successful the design of an experience will be. Using examples we will explore the hurdles of researching new and emerging technology and discuss techniques for gathering great user research insights. This talk is aimed at product managers, designers and developers of spatial computing experiences who want to run their own user research.
Speakers
Sr. Design Research Manager, Mobile & Spatial Computing
,
EBay
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May 26
08:20 AM - 08:40 AM
Description
In this session, Benny will showcase how a 130-year-old brand has found ways to innovate its physical experience by integrating digital experiences.
Speakers
Global Manager of Experiential Design
,
Coca-Cola
May 26
08:40 AM - 09:20 AM
Description
In this session, leading experts will discuss the state of the volumetric capture ecosystem. What are some of the challenges of volumetric capture, from talent sourcing/scheduling to output/post-processing? Non-standard formats have been a big challenge from playback to the distribution of content on viewing hardware. What would 5G help with, in terms of distribution?
Speakers
Sr. Director, XR Content & Services
,
Samsung
CEO
,
Metastage
Head of Production
,
VRAccelerator
Partner, General Manager : Mixed Reality Capture Studios
,
Microsoft
CEO, Co-Founder
,
Scandy
May 26
09:20 AM - 09:40 AM
Description
The new medium of immersive computing offers so much opportunities for expression, and at the same time puts creatives in a tricky spot when they have to consider all the parameters that is beyond their control. When every users have different ergonomic and environmental preferences, it's important for us to design and build dynamic experiences that fits into the audience's context. We will explore why proceduralism and machine learning play a crucial role in growing content and experiences in the new spatial medium. Followed up with examples and case studies, we will review the insights and lesson learnt on how to use technology to augment new forms of hardware input and creative directions.
Speakers
Senior Design Manager: 3D & Mixed Reality
,
Adobe
May 26
09:40 AM - 10:00 AM
Description
In theatre and film, the 'mise en scène' refers to the 'placing on stage', or arrangement of design and scenic elements. Often this takes places within a frame of a stage or screen, but in XR, the literal frame of storytelling is removed. This session will go through the elements of mise en scène as seen in theatre, and best practices for XR.
Speakers
Lecturer in Design
,
Yale University