Val Vacante is an award-winning global innovator. As the VP of Solutions Innovation at dentsu, she uncovers cultural trends and designs next-generation innovations impacting how people connect and experience the physical and digital world.

Val is the visionary and co-creator behind dentsu NXT Space, ShopNXT™ and NXT Intelligence™ dentsu’s award-winning products and innovation platforms featured in Fast Company, Fortune, Forbes, Adweek, CNET, The Drum, PSFK, eMarketer, Digiday, and MediaPost among others. 

Her latest work focuses on connected experiences, the evolution of the metaverse, mixed worlds, gaming, retail, and play. Her portfolio includes 50+ brands: Microsoft, Hasbro, Mattel, Disney, PepsiCo, P&G, Nestlé, AT&T, Vodafone, Mercedes-Benz, MINI, Honeywell, Sleep Number, MERGE, among others.

Named Top 25 Women in Tech, 40/Forty, and The Most Powerful Women in Technology, 2022; she serves on the Fast Company Executive Board, SXSW Advisory Board, as an international speaker and writer.