Your XR Stack Is Holding You Back—Let’s Burn It Down

Let’s face it—XR development kind of sucks right now.

You’re stuck choosing between:

• Bloated engines built for another era
• Open-source projects that feel more like abandonware
• Startups with sketchy funding
• Or duct-taping your own stack together, just to launch a prototype

The result? Dev cycles that drag. Deployments that stall. And teams that burn out trying to make basic things work.

8th Wall is here to break that cycle. In this talk, we pull back the curtain on how 8th Wall is rewriting the spatial dev playbook: browser-native, AI-assisted, instantly shareable, and—yes—now free to use. No installs. No gatekeeping. No corporate abandonment. 

In this session, you can expect a hard look at why current XR tools aren’t cutting it. Discover how to go from zero to a global WebAR/app store launch—without the legacy baggage. Get real talk from developers who made the switch and never looked back.