AWE USA 2025
In the race to anchor digital content to the physical world, Visual Positioning Systems (VPS) are emerging as the backbone of spatial computing — from AR navigation to autonomous driving. While Big Tech pushes closed ecosystems, Immersal is carving a different path: scalable, flexible, and open.
In this keynote, Matias Koski, CEO at Immersal Oy, will reveal how Immersal's VPS technology is redefining what scale means in visual positioning — from massive outdoor mapping to real-time localization in GPS-denied environments. Learn how Immersal is empowering industries like mining and smart cities with centimeter-level accuracy and fast deployment.
You’ll get insights into:
Real-world case studies from industrial-scale deployments
Why openness and customer centric approaches are winning over vendor lock-in
The future of spatial computing as seen from the ground up — not just the cloud down
Whether you're designing XR apps, or digitizing the real world, this session will change how you think about location.