21 May 2025 | Ori Inbar
Auggie Awards 2025 Finalists Announced
AWE USA 2025

This year, the Auggie Awards continue to spotlight excellence in XR. With a record number of submissions, the 2025 competition is the largest in the awards’ history—a testament to the maturity of the tech and the explosion of XR builders creating apps and experiences for everyone on earth.

 

Since 2010, the Auggies have celebrated groundbreaking technology, compelling content, and real-world impact. Finalists were selected through a combination of public voting and expert review, and now advance to the final judging round led by AWE’s esteemed advisory panel.

 

This year's awards cover 19 categories, highlighting the top global innovations in XR. Finalists are showcased in the Auggie Awards Gallery, with winners announced live on June 11 during the Auggie Awards ceremony, held on AWE’s Main Stage. Each winner will receive the prestigious Auggie Award Trophy, custom-designed by artist Sigal Arad Inbar, and gain international recognition among XR leaders, investors, and media.

 

Congratulations to all 2025 finalists, and thank you to everyone who submitted and voted in this year’s competition.

 

 

Finalists for each category are as follows: 

Best Art or Film:
Gargoyle Doyle -- Ethan Shaftel // easyAction

In Tirol -- James C. Kane

Marco Polo VR - A new immersive journey between Italy and China -- WAY Experience

Non-Player Character Musical -- Brendan Bradley

Uncanny Alley: A New Day -- Ferryman Collective & Virtual Worlds Company


Best Campaign:
Captain Messi - Join the Fun -- CamOn XR

Farms of the Future AR for McCain Foods -- Rock Paper Reality & McCain

Ford Mustang XR Experience -- CamOn XR

OREO X PAC-MAN SUPERMARCADE -- ARKx, Form & Fun, Saatchi & Saatchi Germany

Snapchat x The LEGO Group - 10 Bricks Infinite Play -- Snapchat, The LEGO Group


Best Climate Change Solution:
Burn Zone: Immersive Truths from California’s Wildfires -- Lucid Reality Labs

Connected Lands: Stories of Change and Resilience in Ramona and Barona -- Virtual Planet Technologies LLC

Global Collaboration Village -- World Economic Forum

Guardians of the Reef -- Virtual Planet Technologies LLC

Microsoft Renewable Energy Generation - Digital Twin Simulation -- Treeview, Microsoft, TEYMA


Best Collaboration Tool:
Arthur One -- Arthur Technologies

Cactus XR -- Auki Labs

Campfire -- Campfire

Cisco Spatial meetings on Webex for Apple Vision Pro -- Cisco

Global Collaboration Village -- World Economic Forum


Best Consumer App:

ARLOOPA App -- ARLOOPA Inc.

FitXR -- FitXR

Pencil -- 4th Wall Breakers

Peridot Beyond -- Niantic Spatial

RC Pilot Trainer -- Quaternion Software

Tequila.AR: Revolutionizing Home Mixology Through Augmented Reality -- Diageo


Best Content Creator(s):

Dilmer Valecillos XR YouTube Channel -- Learn XR LLC

Getting Things Dun with JDun and JoyReign -- Onyx Leaf Media, LLC

Matteo311 -- Matteo311

Otterworldly -- Otterworldly

Q2C-VR Gamer -- Todd Jackson, Eric Masher


Best Creator & Authoring Tool:

ARLOOPA Studio -- ARLOOPA Inc.

Camon Studio -- CamOn XR

Lens Studio -- Snap Inc.

LIV Creator Kit -- LIV Inc

Niantic Studio -- Niantic Spatial

Shapelab Lite -- Leopoly

VIVERSE Create -- HTC VIVERSE


Best Developer Tool:

GroKit Core -- 3lbXR

Lens Studio -- Snap Inc.

Niantic Studio -- Niantic Spatial

STYLY for Vision Pro -- STYLY

The Excurio Platform -- Excurio


Best Education & Training Solution:

AR Experiential Education System -- UNBOUND SDN BHD

BPEIverse: Immersive Vision Suite -- University of Miami Bascom Palmer Eye Institute

Hoisting and Rigging VR -- NORCAT, NETCO

VictoryXR’s Virtual Investigation Academy and CSI Experience -- VictoryXR

Virtual Hangar -- Mass Virtual

VIVALDI 3.0. The Immersive Universe of Four Seasons -- ONE Digital Consulting

XR Guru Healthcare Pathways Training -- XR Guru


Best Enterprise Solution:

Airbus Service 4.0 -- Augmentalix & Sphere

Cactus - Spatial AI for Retail -- Auki Labs

echo3D - 3D Digital Asset Management Platform -- echo3D

Inflight XR powered by Meta l Elevating Travel with Mixed Reality -- Lufthansa, Meta

TELEDOMICA -- TELEDOMICA


Best Game or Toy:

Living Room -- Thoughtfish GmbH

Metro Awakening -- Vertigo Games

Mythic Realms -- Petricore

Skydance’s BEHEMOTH -- Skydance Games

Spatial Ops -- Resolution Games

Starship Home -- Creature

Tiny Motors Arcade -- DB Creations

What If...? - An Immersive Story -- ILM


Best Headworn Device:

PICO 4 Ultra Enterprise -- PICO

Play For Dream MR -- Play For Dream

Snap Spectacles -- Snap Inc.

Vuzix Ultralite Pro Smart Glasses -- Vuzix corporation

XREAL One Series -- XREAL


Best Healthcare & Wellness Solution:

AI-Driven Developmental Learning in VR: How VIZQ Empowers Pediatric Therapy -- Lucid Reality Labs

Fundamental Surgery -- FundamentalVR

Lilypad - Home as a Health Care Hub -- HKS Inc

Peridot -- Niantic Spatial, Augment Therapy

Simtryx -- Simtryx


Best Indie Creator(s):

Ferryman Collective -- Ferryman Collective

In Tirol -- James C. Kane

Petricore -- Petricore

Ship Happens VR -- Cause + Christi

The Green Spurt -- Reality check


Best Interaction Product:

Avegant AI Glasses DevKit -- Avegant Corp.

Freeaim VR Shoes -- Freeaim Technologies ltd

Omni One -- Virtuix Inc.

TactSuit Pro -- bHaptics Inc.

TouchDIVER Pro -- WEART

X-Runner -- NEWJAK


Best Location-Based Entertainment:

“The Last Stronghold” -- Excurio

AR in Google Maps for Paris Olympics -- Rock Paper Reality, Google

FanPort -- Draw & Code

Illumix AR for Camp Snoopy at Six Flag’s Carowind -- Illumix

The Golden Age of the Jews of Al-Andalus -- University of Miami

THE MOON CRUISE -- TOKYO DOME CORPORATION, STYLY, Inc.

Xense AR -- Viettel High Technology Industries Corporation


Best Societal Impact:

Otter Rock: Beneath the Surface -- University of Oregon Reality Lab

Peridot franchise -- Niantic Spatial

Shadows of the Stabilisation Point -- Yle, Helsinki XR Center

Sign Language Translator -- Frame Sixty, LLC

Totems of Hope -- Simeone Scaramozzino


Best Use of AI:

GRACIA AI -- GRACIA AI, INC.

Lindus Reality -- Kinemeric

Medical AI Agent -- Lucid Reality Labs

ScanXplain -- Reality Apps

XREAL Eye Camera -- XREAL


Best Web3 Implementation:

Culture Coins: Where High Fashion Meets Frictionless Web3 -- SNEAKAR

LayerDrone -- LayerDrone

McKenna -- Auki Labs

MetaKYC -- HCL TECHNOLOGIES LTD

The Posemesh -- Auki Labs

Read more about the Auggie Awards 2025

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