Peter Meere, founder of creative agency The Brand Father and the pioneering technology and creativity event, MET AMS, is a forward-thinker at the intersection of digital innovation and human connection.

With a philosophy centered around creating innovative experiences that bridge the gap between the physical and digital worlds, Peter aims to craft a perfect balance that enriches human interaction.

His passion lies in empowering the cultural sector with engaging, playful experiences that not only deepen the appreciation for art and history but also attract new and younger audiences.