12:00 PM - 12:30 PM
Two years ago, Martha Mendizabal, cofounder of TecnoLatinx XR Lab, and former Wall Street derivatives broker, transitioned from investment finance to social entrepreneurship. Martha will share personal insight and experiences that have focused her work over the past 20 months.
This session will explore how shared value partnerships between business and social ventures have accelerated TecnoLatinx’ mission and impact; What solutions TecnoLatinx uses to generate education and employment opportunities in underserved communities; How students and teaching-artists are driving EmTech knowledge transfer that puts computing power in underserved communities; and how her team works to establish new use cases of artist expression while celebrating the experiences, power and spirit of diverse communities in Los Angeles.
09:00 AM - 09:30 AM
In 2019, the USA TODAY NETWORK team has an ambitious goal – produce a dozen emerging tech projects this year. In this case study presentation, Ray will dig into the AR projects the NETWORK has currently released and best practices for creating AR experiences that stick with readers.
Drawing on his experience in gaming, Ray will lay out the process in which his team approached a variety of AR initiatives for the NETWORK, everything from the 321 LAUNCH app bringing real-life rocket launches to life to the interactive features launched alongside podcast, The City, showing the devastating effects a scandalous 6-story tall pile of waste had on Chicago in the 90s. Most recently, he and his team worked closely with the Fashion Institute of Design & Merchandising, collaborating with the 27th Annual Art of Motion Picture Costume Design team and its engineers to shoot each set of Oscar-nominated costumes to give readers an immersive up close & personal look at the award-worthy designs.
These are just a few examples of how Ray and his team are creating sticky AR experiences for news audiences and through this case study presentation he can dig into the technical, creative and journalistic requirements for successful AR activations in media.
09:30 AM - 10:30 AM
USC's JOVRNALISM has combined photogrammetry, 360, audio, AR -- and worked within Snapchat Lens Studio limits -- to create interactive, immersive experiences around homelessness, immigration and more. This session discusses how using the technology -- which is meant for light content -- can be used for serious, non-fiction storytelling. (One example: http://bit.ly/JOVRNALISM-HR-01)
10:30 AM - 11:00 AM
Social VR platforms like Facebook Spaces can help community builders and purpose-driven organizations innovate the way they engage their members and bring people together. Find out how ARVR Women uses social VR to elevate the visibility of their members and add value to the group.
11:30 AM - 12:00 PM
Extended reality (XR) is the best medium for teaching individual students with interactive visuals. We typically lose attention within eight seconds, and only 20% of what we learn is from text. Experiential learning introduces elements of the virtual world into the real world to make learning more hands-on, but not everyone has an MR or VR lens. However, we do have AR devices, in a mobile form.
It is predicted that mobile users will adopt the use of MR and VR lenses in the near future. In the meantime, there should be a mechanism in place to allow learners to use the mobile devices they already have to consume content. This type of mechanism would give users confidence in the technology and help them graduate to future technologies with ease.
We will present a mechanism that enhances the learning process with the help of XR technology and explain how we use technology to promote experience-based learning irrespective of the type of device learners have. Make teaching inspiring and personal.
01:30 PM - 02:00 PM
I will talk about the ROI on these type of interactive educational experinces and how they can help the schools in their community with their stem intiatives thru AR/VR.