Agenda

Description

In this opening keynote for the 12th annual AWE, Ori Inbar - the founder of AWE and Super Ventures - will welcome the XR Community to the first in-person AR or VR event in 2 years (!) and will highlight the industry's recent achievements as it enters the mainstream. Mr. Inbar will then share his vision for the next decade and call attention to the responsibilities and challenges we all share in ensuring the new wave of Spatial Computing is harnessed to fight humanity's existential threats to create an inclusive, just, and meaningful world worth living in.

Speakers

Ori Inbar

Co-Founder , AWE and Super Ventures

Description

Science fiction writers, filmmakers and futurists have warned for years about the potential for a dystopian future where technology has created a dark, uninviting, hostile world. John Hanke, the Founder and CEO of Niantic, is here to tell you it doesn’t need to go that way. If the metaverse contemplates leading our lives inside of a computer network, the Real-World Metaverse will use technology to improve our experience of the real world, enriching it with fun and magic, and helping people lead richer, more fulfilling lives. But before you can enhance reality, you need to understand reality, and Hanke will outline Niantic’s vision of empowering developers and creators around the world with the Niantic Lightship platform. Learning lessons from technology transformations of the past, it’s incumbent on all of us to be more inclusive of different communities and more intentional about anticipating the downsides - as well as the upsides - of technology that will shape society and our lives over the coming decades.

Speakers

John Hanke

CEO and Founder , Niantic, Inc.

Description

The XR ecosystem continues to grow and expand as XR devices and services blur the lines between physical and digital. Join Hugo Swart, VP at Qualcomm Technologies, Inc., as he talks about the exciting future of AR.

Speakers

Hugo Swart

VP & GM, XR , Qualcomm

Description

Mayo Clinic has a firm belief that the needs of the patient come first and a foundational culture that unites every health care provider, scientist, student, and trainee in a singular mission to provide hope and healing to the world. Through our education activities, we aim to develop the
workforce of the future and lifelong learners who are trained on new models of care delivery, and ready to keep pace with changes in technology over their careers.
As we move forward in a bold new direction, Mayo Clinic aims to bridge excellence in education and clinical practice across our enterprise by investing in immersive technologies to deliver one- of-a-kind educational and training experiences.
It's important to recognize that Mayo Clinic has 3 campuses in 3 states (AZ, FL, and MN) with 65,000+ staff and a College of Medicine & Science that includes 5 distinct schools (School of Graduate Medical Education, Alix School of Medicine, School of Health Sciences, Graduate School of Biomedical Sciences, and School of Continuous Professional Development) with 4500+ active learners in 410+ subspeciality programs.
In this talk we will discuss Mayo Clinic’s current journey to strategically deploy Extended Reality (XR)-enabled education across our vast and diverse learner populations (i.e., surgical/medical trainees, staff, medical students, nurses, technicians, therapists, and patients). Additionally, we will provide insights into our preliminary work to utilize XR intraoperative navigation of patient-specific 3D data in the operating room using an expert-novice proctoring approach. Lastly, we will overview our new, bold-thinking strategy for establishing proper governance and collaborate leadership in an agile organization that is always learning and evolving — and moving fast — to expand knowledge and create new capabilities that will help transform health care delivery on behalf of patients.

Speakers

Jonathan Morris

Neuroradiologist , Mayo Clinic

Bob Morreale

Division Chair, Experiential Learning , Mayo Clinic

Description

Mainstream attention is finally focused on the convergence of technologies that the AWE community have been shaping for the past decade, and the "Metaverse" is having a moment. The idea has seemingly captured everyone's attention, with many rushing to define it and stake their claim. When you cut through the hype, who are the people truly shaping this future? Join Cathy Hackl for a short talk on the State of the Metaverse, followed by an inspiring discussion joined by leading voices featuring Roblox, AB InBev, and Nike. Together, they'll elevate the Metaverse conversation from a buzzword to an actual informed dialogue on the future of the Internet. They'll cover how culture and many industries are evolving - from fashion, sports, gaming, and beyond. We may even be joined by a panelist, born in the metaverse. This exciting session will give attendees a foundational perspective on the Metaverse that outlines both the pitfalls and opportunities in the years ahead.

Speakers

Lindsey McInerney

Former Head of Technology and Innovation , AB InBev

Dirk Lueth

Co-Founder and Co-CEO , Upland

John Buzzell

Enterprise Lead, Unreal Engine , Epic Games - Unreal Engine

Cathy Hackl

CEO , Spatial Dynamics

Christina Wootton

Vice President, Brand Partnerships , Roblox Corp

Description

A joint study with Snap & Deloitte Digital looked at understanding Augmented Reality’s (AR) potential to transform business and create lifelong consumer habits. We gathered data and feedback from nearly 15,000 Snapchatters and non-Snapchatters from around the world supplemented with in-depth interviews of industry leaders. Together, we examined market perspectives and emerging AR trends to understand their impact on consumer experiences and behavior on brands, shopping, communicating with others and interacting with the world.

Speakers

Lauryl Schraedly

Global Head of Marketing Insights & Strategy , Snap, Inc.

Allan Cook

MD - Digital Reality Business Leader , Deloitte Consulting

Description

Marvel Themed Entertainment and MadHouse Productions join forces to immerse guests in all-new stories in an all-new format, Escape Rooms, leveraging AR and VR technologies to the bring the Marvel Universe to life in a whole new way!

Speakers

Amy Peck

Founder/CEO , EndeavorXR

Brian Crosby

Creative Director, Marvel Themed Entertainment , Marvel Entertainment, LLC

Mikey Trujillo

Project Manager, Marvel Themed Entertainment , Marvel Entertainment, LLC

David Pérez Balaguer

Strategic Director , Madhouse Productions

Carmen Costa

Graphic Designer , Madhouse Productions

Description

Digital Manufacturing technologies are of critical importance to The Boeing Company and other large manufacturers. The use of Augmented Reality as part of a production system offers significant benefits to cost and quality. Laura Bogusch is the Vice President for Materials and Manufacturing Research at the Boeing Company, where she leads a large international team developing a range of technologies that will enable Boeing to implement the most advanced capabilities in its manufacturing operations. In this talk, Laura will highlight her priorities that are focused on enabling a digital thread using Model Based Engineering, and the role that Augmented Reality plays.

Speakers

Laura Bogusch

VP, Manufacturing Technology , The Boeing Company

Description

With talks of a metaverse, anticipation of smartglasses and AR/VR use on the rise, the next wave of computing is coming fast and furious. But where are we in the cycle and what is necessary for it to all come together? Join Tom Emrich as he takes a trip down memory lane to highlight the major milestones and events of past waves of computing to help give context and clarity on this next one.

Speakers

Tom Emrich

Direct, Product Management , Niantic, Inc.

Description

An in-depth look from the frontlines at how Fortune 100s, ISVs, and SMBs are overcoming obstacles and achieving scale in enterprise, healthcare, and education.

Speakers

Brad Scoggin

CEO & Co-Founder , ArborXR

Description

Charts lie. Graphs obscure. Data never tells the story. And worst of all, we’ve never properly captured and conveyed the energy and highly-dynamic nature of living business systems. These ever-changing, increasingly complex entities cannot be explained in static terms. Yet, we still insist on using primitive charts and graphics to depict them and continue porting uninspired 3D versions of those obsolete views into XR (as if those are somehow better). No longer.

In this session, M. Pell takes us through stunning example after example of how XR is uniquely suited for Visualizing Business in an entirely new light. Like so many other breakthroughs fueled by XR, this critical aspect of our communication looks breathtakingly new, but is really based on simple principles and solid fundamentals. Join M. Pell for an entertaining inside look at the next giant leap forward in global communications – how to finally and properly Visualize Business.

Speakers

M. Pell

Envisioneer , Microsoft - Mixed Reality Development

Description

Gamers, Developers, Enterprises and more, learn more about HP’s latest award-winning Virtual Reality technology designed to Connect, Collaborate, Create and Learn. Join Joanna Popper, HP's Global Head of Virtual Reality, Go-to-Market and tune in to get started!

Speakers

Joanna Popper

Senior Media, Ent & Emerging Tech Exec , Consultant