Agenda

Description

Coming soon!

Speakers

Ori Inbar

Co-Founder , AWE and Super Ventures

Description

Working across different time zones with overseas partners is nothing new to the designers and engineers. During the pandemic shutdown, many of them learned to perfect these remote protocols, powered by affordable AR/VR hardware and software. As U.S. businesses get ready to return to the conference rooms and cubicles that have been sitting idle for the past 12-15 months, we ask a panel of AR/VR veterans to envision the role of AR/VR in the post-pandemic world.

Speakers

Elizabeth Baron

Founder , Immersionary Enterprises

Ken Sobel

CoFounder , Hyperframe

KENNETH WONG

Editor , Digital Engineering

Description

The view through a mixed reality device has proven to be key in manufacturing environments for spacecraft and many other industries. What happens when we turn the focus to the eyes, and the wealth of data they provide? Is this useful data? What can we tell simply by tracking the eyes? Join us for a discussion with the Barbara Bush Foundation, along with industry colleagues, on a new and creative way to apply mixed reality technology for literacy, and a look at how the technology can be used for a world of good.

Speakers

Shelley Peterson

Founder | XR Industry Pioneer , Wizard Wells

Cerilenne Menendez Mendoza

XR Lead , T-Mobile

Ted Dinsmore

President , SphereGen

Stephanie Moore

Fellow , Barbara Bush Foundation for Family Literacy Inc

Description

Please join us to hear from our UK Delegation who will be talking about their Report ‘The Growing Value of XR in Healthcare in the UK’ It is the first of its kind to explore the use of XR in the UK’s healthcare sector today. Join the discussion and hear from experts on report findings and opportunities to collaborate with the UK and as a blueprint for other Governments to strategically consider how XR Healthcare can scale for their citizens

Speakers

Neil Ralph

Head of Technology Enhanced Learning , Health Education England

Farhan Amin

Founder , Concept Health Technologies

Sarah Ticho

Co-Founder , XR Health Alliance

Rhod Joyce

Deputy Director of Innovation Development , NHSx

Ross OBrien

Founder , XR Health Alliance

Description

Join Snap CTO Bobby Murphy for a conversation about the vision to "reinvent the camera," evolving the camera from a communication tool to an augmented reality platform. Learn how Snap is pushing the boundaries of augmented reality alongside creators, businesses, and the Snapchatter community, shaping how we experience the world around us.

Speakers

Lauren Goode

Senior Writer , WIRED

Brielle Garcia

Creative Technologist , Taco Lamp

Bobby Murphy

Chief Technology Officer , Snap, Inc.

Description

Marvel Studios looks to the future with a first-of-its-kind Augmented Reality (AR) story experience, for the release of "Eternals." Marvel Studios’ Eternals: AR Story Experience lets fans step into the film to discover the backstory, interact with Super Heroes, and bring the story right in their space. The latest technologies were used to deliver state-of-the-art storytelling — from volumetric capture to Apple's ARKit to brand new processes of displaying cinema-quality VFX on mobile devices.

Learn what it took to build this immersive iOS-exclusive mobile app from the ground up. Hear from the project leads, including: Dave Bushore (VP, Franchise Creative & Marketing for Marvel Studios), Mark Mine (Director, Technology Innovation for Disney Studios Content), and Daniel Baker (Senior Producer & Manager, Technology Innovation for Disney Studios Content).

To check out the experience, download it now in the App Store. And see the all new movie — now playing in theaters.

Speakers

Daniel Baker

Senior Producer & Manager, Technology Innovation , Disney Studios Content

Mark Mine

Director, Technology Innovation Group , Disney Studios Content

Description

An in-depth look from the frontlines at how Fortune 100s, ISVs, and SMBs are overcoming obstacles and achieving scale in enterprise, healthcare, and education.

Speakers

Brad Scoggin

CEO & Co-Founder , ArborXR

Description

Our panel of seasoned experts will address questions about the future of XR gaming. What are some of the most interesting opportunities in XR? How can XR be more social? How do you survive the experimental stage? How do you handle privacy and empathy? Our speakers include Sonya Haskins of VR Fitness Insider, David Levitt of Pantomime Corp., Tommy Palm of Resolution Games, and independent XR developer Patrick Hackett. Dean Takahashi of GamesBeat will moderate the session.

Speakers

Sonya Haskins

Head of Programming , AWE XR

Tommy Palm

CEO , Resolution Games

Dean Takahashi

lead writer for GamesBeat , VentureBeat

Patrick Hackett

Developer , Skillman & Hackett

David Levitt

CEO , Pantomime Corporation

Description

Science fiction writers, filmmakers and futurists have warned for years about the potential for a dystopian future where technology has created a dark, uninviting, hostile world. John Hanke, the Founder and CEO of Niantic, is here to tell you it doesn’t need to go that way. If the metaverse contemplates leading our lives inside of a computer network, the Real-World Metaverse will use technology to improve our experience of the real world, enriching it with fun and magic, and helping people lead richer, more fulfilling lives. But before you can enhance reality, you need to understand reality, and Hanke will outline Niantic’s vision of empowering developers and creators around the world with the Niantic Lightship platform. Learning lessons from technology transformations of the past, it’s incumbent on all of us to be more inclusive of different communities and more intentional about anticipating the downsides - as well as the upsides - of technology that will shape society and our lives over the coming decades.

Speakers

John Hanke

CEO and Founder , Niantic, Inc.

Description

CareAR, backed by ServiceNow and Xerox, is reinventing the service experience. In this session, Sam Waicberg, President of CareAR, will discuss market factors including growing workforce attrition, customer expectations, and ESG trends that all play a role in why change is inevitable. CareAR will also be showcasing new game changing capabilities that will revolutionize and help drive service transformation initiatives within organizations. CareAR has pioneered Service Experience Management, a new category that extends current service workflows, transforming service and customer experiences with break through outcomes. Based on the CareAR SXM™ platform, Augmented Reality powered with AI and Content delivery, expertise is instantly accessible and delivered with context at the time of need.

Speakers

Sam Waicberg

CEO & President , CareAR - A Xerox Company

Description

From the studio that owns horror, and everyone’s favorite underworld assassin, Lionsgate is building an ecosystem that embraces immersive technologies used in next-gen gaming and location based entertainment – including the world’s first multiplayer VR theme park experience and PC/console video game turned physical escape room attraction – this panel will cover the challenges and opportunities that are presented with the intersection of entertainment, gaming, XR, and future of Hollywood IP via the LIONSGATEway, paving the road ahead in the immersive frontier.

Speakers

Jenefer Brown

EVP, Live & Location Based Entertainment , Lionsgate Entertainment

Lucianne Tan

Executive Director, Marketing - Interactive Ventures & Games , Lionsgate Entertainment

Gene Rogers

Vice President of Location Based Entertainment , Lionsgate Entertainment

Description

This presentation addresses the fundamental challenges in XR solutions creation in depth and how PlugXR provides the solution to these challenges. This SAAS based product is revolutionizing the XR industry by making it easy for a diverse audience to be able to use it with ease due to its simple and coding free interface. Also, introducing PlugXR's brand new features such as Geo Anchors, Area Targets, WebXR amongst others.

Speakers

Shivaji Yerra

Founder , PlugXR

Description

With talks of a metaverse, anticipation of smartglasses and AR/VR use on the rise, the next wave of computing is coming fast and furious. But where are we in the cycle and what is necessary for it to all come together? Join Tom Emrich as he takes a trip down memory lane to highlight the major milestones and events of past waves of computing to help give context and clarity on this next one.

Speakers

Tom Emrich

Direct, Product Management , Niantic, Inc.

Description

Gamers, Developers, Enterprises and more, learn more about HP’s latest award-winning Virtual Reality technology designed to Connect, Collaborate, Create and Learn. Join Joanna Popper, HP's Global Head of Virtual Reality, Go-to-Market and tune in to get started!

Speakers

Joanna Popper

Senior Media, Ent & Emerging Tech Exec , Consultant

Description

Charts lie. Graphs obscure. Data never tells the story. And worst of all, we’ve never properly captured and conveyed the energy and highly-dynamic nature of living business systems. These ever-changing, increasingly complex entities cannot be explained in static terms. Yet, we still insist on using primitive charts and graphics to depict them and continue porting uninspired 3D versions of those obsolete views into XR (as if those are somehow better). No longer.

In this session, M. Pell takes us through stunning example after example of how XR is uniquely suited for Visualizing Business in an entirely new light. Like so many other breakthroughs fueled by XR, this critical aspect of our communication looks breathtakingly new, but is really based on simple principles and solid fundamentals. Join M. Pell for an entertaining inside look at the next giant leap forward in global communications – how to finally and properly Visualize Business.

Speakers

M. Pell

Envisioneer , Microsoft - Mixed Reality Development

Description

Join Unity’s Tony Parisi for a can’t miss fireside chat with Catherine D. Henry, SVP Growth: 5G, Creative VR/AR/ XR Strategy and Innovation at Media.Monks and Keith Sojacich, VP, Experiential Technology at Publicis to learn more about the current and future state of XR for brands and agencies. We’ll discuss current successes in XR, challenges and opportunities for immersive experiences, and the future potential of XR, plus where the metaverse fits in.

Speakers

Catherine D. Henry

Creator

Tony Parisi

CPO , Lamina1

Keith Soljacich

Head of Innovation , Publicis Media

Description

META’s ARfusion™ combines precision cast lens fabrication tools and functional metasurfaces, to provide AR wearable developers with a platform for seamlessly integrating smart technologies into thin lightweight prescription glasses. Embedded smart technologies can include waveguides, microdisplays, holographic filters, polarizing, liquid crystal/electrochromic foils, antifogging and eyeglow suppression films, antennas, and eye trackers. The ARfusion™ platform enables scalable and versatile fabrication processes for manufacturing AR glasses of any size and shape in large volumes. A dramatic reduction in the number of process steps also results in a major cost advantage over traditional lens moulding.

Speakers

Jonathan Waldern

CTO , META®

Description

The annual Auggie Awards have been the most recognized industry AR & VR awards show in the world since 2010. Now in its 12th year, the Auggies continue to showcase the best of the best in augmented and virtual reality. Winners will be presented with a prestigious Auggie Award live on stage. Don't miss the halftime show with an AR Improv performance by the TechnoDramatists with real actors puppeteering virtual characters with never before seen visual comedic possibilities. We promise this will be the most animated improv show you’ve ever seen.

Speakers

Ori Inbar

Co-Founder , AWE and Super Ventures

Description

A joint study with Snap & Deloitte Digital looked at understanding Augmented Reality’s (AR) potential to transform business and create lifelong consumer habits. We gathered data and feedback from nearly 15,000 Snapchatters and non-Snapchatters from around the world supplemented with in-depth interviews of industry leaders. Together, we examined market perspectives and emerging AR trends to understand their impact on consumer experiences and behavior on brands, shopping, communicating with others and interacting with the world.

Speakers

Lauryl Schraedly

Global Head of Marketing Insights & Strategy , Snap, Inc.

Allan Cook

MD - Digital Reality Business Leader , Deloitte Consulting

Description

For all the ways that immersive technologies can be used for good, they can be used for evil. This talk will provide some conceptual frames for making sense of the landscape of XR ethical dilemmas including human rights principles, tradeoffs between contextual dimensions, and mapping relationships between techno-social, political, and economic domains. This talk will be reporting back on some of the work done by the IEEE Global Initiative on the Ethics of Extended Reality, as well as provide insights into how to integrate ethically-aligned design and responsible innovation best practices into your experiential design process.

Speakers

Kent Bye

Producer , Voices of VR Podcast