AWE USA 2025
As a Senior Manager of Global Experiential Design at The Coca-Cola Company, I lead the development of innovative and immersive brand experiences that leverage AI and digital technologies. With over 10 years of experience in design, I have contributed to creating engaging and memorable experiences for consumers across various platforms, including the Metaverse and retail environments.
I am passionate about applying my skills in UX design, product management, and creative AI to enhance the Coca-Cola brand and remix the brand into new experiences for customers. I have led key projects such as the Create Real Magic 3.0 AI Santa Campaign and brought over 20 products to market. I also educate the Coca-Cola Design Coalition through monthly AI R&D showcases. My goal is to continuously push the boundaries of what is possible with AI and design and to inspire others to do the same.