Welcome back to AWE Talks, our series that revisits the most engaging content from AWE’s catalog of conference sessions. Now that AWE EU 2023 has concluded, we have a fresh batch of sessions to dive into.
This week, we examine best practices for bringing XR into retail experiences. What are the right and wrong ways to do it and how can you find the wow and the how for successful activations? Virsch shows us how.
See the summarized takeaways below, along with the full session video. Stay tuned for more video highlights each week and check out the full library on awe.live and AWE’s YouTube Channel.
Speakers
Axel Deitrich, Virsch
Gabriella Chihan Stanley, Virsch
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