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May 31
02:25 PM - 02:50 PM
Description
The AR landscape allows us to create unique experiences, but sometimes, we face platform limitations and constraints. Over the years we learned that it doesn’t mean having a lesser result. Your AR experiences could even be greater if you pick the right battles to fight.
We will go over a few projects from The Electric Factory that showcases how shaders, UV tricks, and procedural animations could add more value to your experiences.
We will dive into Talita Hoffman’s project, a 20 feet mural at Meta’s Brazil office with nine fully animated spaces living together in a single AR Filter. With the help of custom-built shaders and procedural animation, we delivered this experience under 3.7 MB with sound design included.
We will also revisit the SpaceJam AR project, a fully animated 360 panorama with 15 animated characters. With procedural animations and a series of UV tricks, we delivered an engaging experience under 1.7 MB with outstanding results.
Let us show you how to augment your reality with the best hacks in the business.
Speakers
Creative Technologist Officer
,
The Electric Factory | Creative Innovation Company
Client Solutions Manager
,
Meta
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11:00 AM - 11:25 AM
Description
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Speakers
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CEO
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11:30 AM - 11:55 AM
Description
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Speakers
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Rp1
CEO & Co-founder
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01:25 PM - 01:50 PM
Description
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Speakers
CEO & Founder
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Wonderland Engine
Chief Operations Officer
,
The Fitness Resort
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01:55 PM - 02:20 PM
Description
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Speakers
Sr. Director, Product Management
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Qualcomm
General Manager, XR & Metaverse
,
Lenovo
VP, Sales and Marketing
,
DigiLens
Director of XR Technology
,
OPPO
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02:55 PM - 03:50 PM
Description
Realistic-looking materials are essential to creating virtual worlds that are tactile and inviting. Creating believable materials for 3D objects is a complex problem with several approaches, many of which are either prohibitively difficult to master or unsuited for transmission over the web. Over the past decade, however, Physically Based Rendering (PBR) has emerged as an artist-friendly, intuitive, expressive, and robust technique for adding material attributes to 3D objects.
As part of its stewardship of the glTF standard, the file format known as the “JPEG of 3D,” The Khronos Group has created formal specification extensions for a variety of PBR materials. In this session, members of the 3D formats working group will present the latest waves of PBR extensions, explaining what they can achieve and best practices for using them to create 3D assets. They’ll also discuss how to test for model performance consistency across 3D viewers.
Speakers
President
,
Daly Realism
Sr Program Manager & 3D SME
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Amazon
Staff Software Engineer
,
Google
Retail Emerging Technology Automation Engineer
,
Consultant