Trent Goodin serves as Creative Director for the Orlando Economic Partnership (the Partnership), leading the creative development of its marketing efforts including the recent launch of Orlando’s regional brand, Orlando. Unbelievably Real® and tech and innovation identity of The MetaCenter™. Under his creative direction, the Partnership has won an FDI Strategy Award for best campaign slogan, and a PRSA Silver Anvil Award for #DoYourPartORL Safer Stronger Together.

Trent grew up in southern Missouri with a passion for art and storytelling. Graduating with a certification is Graphic Design from Waynesville Technical Academy in 2005, he relocated to Orlando in 2007 to pursue his goals. For over a decade, Trent led creative teams across the Walt Disney Company and contributed to the launch of major innovative projects like MyMagic+ and Star Wars land. Trent joined the Economic Partnership in 2019.

In 2021, Trent was selected to lead the development and launch of the Orlando Regional Digital Twin. Leveraging his deep background of immersive storytelling, the digital twin project debuted in October 2022, and has been recognized in national media like Time, SmartCities, Bloomberg, VentureBeat, GlobeSt and XR Today, just to name a few.

As a life-long learner, Trent stays active in the arts community and is a current member of the Central Florida chapter of the AIGA. He lives in Winter Garden, Florida, with his wife and son, and enjoys talking his Australian Cattle Dog, Rosie on the West Orange Trail.