AWE USA 2024

Perrin Kaplan
Co-Founder
Zebra Partners

Perrin Kaplan is a global strategic marketing and communications C-level executive known for her award-winning work in tech, entertainment, consumer products, gaming, mixed reality, AI and more.

Noted in several books, documentaries, and publications, she co-founded female-owned Zebra Partners, a global communications and integrated marketing firm following her role as vice president, marketing, communications, and spokesperson for Nintendo.

Zebra Partners’ talented team advises partners from innovative startups to Fortune100s. She has directed hundreds of brand efforts and 1000s of product launches, including the industry-shifting global phenomena of Wii, Pokémon, DS, and the ambassador movement.

Prior to Nintendo, Kaplan’s career focused on environmental public affairs and crisis communications for regional and national companies, including Washington D.C. and state. Her career began as a reporter for Seattle’s NBC affiliate.

She’s an advisor, board member, investor and speaker and has been honored for her continued female mentorship. In 2007, she opened the doors of Saving Great Animals, a large, active non-profit rescuing the abused, neglected, and abandoned. The organization has homed more than 9000 dogs.