Chris Pfaff is a leading new media and technology producer and strategist. He is renowned for his knowledge and guidance in integrating leading-edge technology into the media and entertainment community. He was the first to use IRC for an interactive corporate webcast; produced one of the first promotional DVDs, in March, 1997; produced the first HD animated logo; produced numerous multipoint broadband events in the late-1990s. In 2002-2003, he produced some of the first mobile short films, and produced the first Twitter Wall in 2011.

Chris was one of the founders of the Producers Guild of America (PGA) New Media Council East, and served as chairman of the group from 2007-2013. He served as the vice chairman of the national PGA New Media Council from 2011-2013, for which he served as a delegate from 2006-2013, and also served as a delegate on the PGA Board of Directors from 2008-2013. Chris helped launch the New York chapter of the VR AR Association (VRARA), and has served as the co-chairman of the VRARA Storytelling Committee since 2019.

Prior to launching Chris Pfaff Tech/Media, Chris was Marketing Director with the early-stage ventures GeoVideo Networks and MobileQ. Previously, he was a member of both the Lucent Technologies and AT&T in-house advertising/public relations teams. At Lucent, Chris helped launch more than 16 ventures with the Lucent New Ventures Group and Bell Labs, including Lucent Digital Radio (now iBiquity Digital), SyChip (sold to Murata), e-Ink, Flarion (sold to Qualcomm), and savaJe (sold to Sun Microsystems), among many others. While at AT&T Corp., he helped launch AT&T WorldNet Service and the AT&T NetWare Connect Service, and also helped launch the AT&T Personal Online Services division. Prior to this, while working with New York-based PR firms, he represented Sony Electronics, Viacom New Media, Sharp Electronics, and Kyocera, among others. He began his career in the music industry, representing clients including Yamaha Corporation and Hal Leonard Publishing, and working with a wide range of musical artists and producers, including such notable figures as Walter Becker, Chick Corea, Wynton Marsalis, and Phil Ramone.

Chris earned his Bachelor of Science degree in Radio / TV / Film from the School of Communication at Northwestern University.