AWE USA 2025

PANEL: Convergence of AI and Spatial Computing: Crafting Tomorrow's Brand Experiences

Jun 12

10:00 AM - 10:55 AM
Room 102A
AI + XR

Description

Step into the future of digital engagement with industry leaders from WPP, AWS, and VML for a panel discussion to unveil how the intersection of spatial computing and artificial intelligence is revolutionizing customer experiences. This session cuts through the hype to explore how leading brands are leveraging immersive technologies to create personalized, meaningful interactions in marketing, e-commerce and beyond. Learn how global brands are successfully implementing these technologies today, and gain insights into the critical balance between innovation and practical implementation. Discover how to identify and prioritize the most impactful use cases while avoiding common pitfalls in adoption and implementation. Join us for a discussion that will help you separate signal from noise in the exciting yet complex world of immersive experiences, and learn to build strategies that are both ambitious and grounded in real-world application.

Session Speakers