Lucy Trang Nguyen is the Business Development Director for Emerging Technologies at Accedo, a premier global video solutions provider with two decades of expertise in delivering impactful video-centric experiences worldwide. She also serves as the Accedo representative in the XR Sports Alliance, which was co-founded by Qualcomm, HBS, and Accedo to unite industry leaders in accelerating XR adoption in sports.

At the forefront of XR video solutions, Lucy has contributed to the development of immersive experiences across sports, media & entertainment, and telecom. Prior to Accedo, she led business development at eyecandylab, driving its expansion into the US and key Asian markets before its acquisition by Accedo in 2023. Passionate about connecting people and ideas, she champions close collaboration between the brightest minds in tech, content creation, and sports, fostering partnerships that scale XR services and unlock new business opportunities.