Ricky Holm is the founder and creative force behind CM&D, where he’s all about pushing the limits of what immersive VR/AR technology can do. Since starting CM&D in 2016, Ricky has led the charge in delivering groundbreaking solutions for higher education, government, and enterprise clients—for which CM&D has earned a host of national and international awards along the way. One of his proudest accomplishments is spearheading the largest immersive tech rollout in higher education history.

With degrees from the University of Washington’s Foster School of Business and Vancouver Film School, Ricky brings a mix of sharp business skills and creative vision to everything he does. Before diving into the world of VR/AR, he wore a lot of hats—general contractor, sales consultant, operations manager, event organizer, and public speaker—each adding a unique layer to his approach today.

Ricky’s journey from growing up on a farm to founding CM&D has shaped his belief in hard work, paying attention to the details, and having a little fun along the way. When he’s not leading the team or crafting next-level tech solutions, you can find him traveling, volunteering, trying out new recipes, or on the hunt for the best donut shop in town (seriously, it’s a thing).