Agenda

Description

Networking, Demos, Deal Making

Description

Architects have created places for thousands of years. The digital and physical are now intertwined as designers learn to integrate new technologies like Augmented and Virtual Reality and Artificial Intelligence. Hear case studies from the world's largest architecture firm about how they are using these new tools and what our world will look like as we inhabit this blended realm.

Speakers

Megan Lubaszka

Creative Media Leader , Gensler

Description

"For marketers, the user numbers are too large, the engagement and results too promising, and the potential brand halo too compelling to ignore." - BCG. David Ripert, CEO of Poplar, an AR creative platform, will present case studies of some of Poplar's 60+ campaigns with top brands including L'Oréal, King Games, Universal Music, Speedo, Disney, Bayer, Jack Daniels, Nestlé, Absolut and Red Bull; showing how AR can help brands engage with their customers- across various use cases like social media AR (Snap, FB, Instagram), retail product try-ons, field sales training and B2B marketing.

Speakers

David Ripert

CEO , Poplar

Description

Orbital Views won the Grand Jury Prize at Laval Virtual in 2019 for their LBE production "Apollo: Moon Operations." In 2018, their VR documentary OVERVIEW was awarded "Best Educative Experience" by HTC Vive.

This applied case study will focus on the financial, technological and artistic constraints that the company has encountered in its 5 years of existence working for cultural and educative institutions as well as commercial clients.

Speakers

Amaury Solignac

CEO , Orbital Views

Paul Mezier

Creative Director , Orbital Views

Description

1 in 7 people are neurodivergent. While VR has been proven to be a great tool to help people that think and learn differently, few VR experiences are designed to include this group. During the latest year Gleechi has led one of the largest studies in Design For All related to VR training and education, with particular focus on people with Autism, Dyslexia and ADHD/ADD. In this session David will share what they learned. Did you know that some people are visual learners, while others learn better by listening? In this study we have tested how people learn differently when getting different types of instructions in VR. Did you know that different animation style can impact the learning? In our study we saw that people remember differently if a 3D-environment is realistic or animated. Welcome to a session about helping those who needs it the most.

Speakers

David Svee

CPO , Gleechi

Description

ApertusVR offers a brand new "no vendor lock-in" approach for virtual and augmented reality on different operating systems and on different virtual and augmented reality hardware.

This higher abstraction level enables that the business logic has to be implemented once and then it works on any platform. Moreover these different virtual and augmented reality hardware can be shared a same virtual reality scene at the same time.

The ApertusVR engine only contains libraries in order to easily integrate the virtual and augmented reality technologies into an already existing product. By the help of the factory plugins and samples ApertusVR could boosts up the creation of a minimum viable product from scratch.

Speakers

Peter Kovacs

CEO , ApertusVR

Description

Audio augmented reality (AAR) is poised to become the new selling feature of headphones. Under the covers, AI and Machine Learning will propel new, sensor-driven audio augmented reality experiences. We’ll look at ways XR developers and Data Scientists can leverage AI and Machine Learning to enhance sensor driven experiences for a new breed of wearable audio devices.

Speakers

Daniel Zeitman

Senior Developer Advocate , Bose

Description

The XR industry is on the precipice of change. Custom, bespoke XR presentations created by agencies have a “wow” factor but are not repeatable nor scalable. This is especially true for complex engineering data. Large scale infrastructure projects need to have solutions that respond to constantly changing data and variables—and integrate seamlessly into a daily workflow. We will look at historical trends in technology to determine the near future outcomes for XR and see what the state of practice will evolve to for the use of XR in the engineering workflow. How will this work as a collaborative design and decision-making tool, and how can we use XR to communicate complex engineering data to non-technical stakeholders?

Speakers

Keith Lay

Digital Marketing Manager , BGC Engineering

Description

Seeing is believing: Increasing pixel count and improving image rendering will never deliver complete visual immersion.

The optical interface holds the key to engaging the eyes and the brain in a way that delivers true visual fidelity.

In this presentation we will show the limitations of the fixed optical set-up in today's headsets and the benefits that can be achieved by introducing variable power optics that stimulate our eyes to respond and focus as they do in the real world.

Speakers

Nick Rimmer

Business Development Director , Adlens

Description

After the initial hype in 2016-17, overall VC appetite for VR/AR has cooled significantly in 2018-2019. With the arrival of 5G, new VR/AR headsets coming to the consumer market and early signs of immersive success in the Enterprise, does this mean better times ahead for founders of AR/VR startups looking to raise money. In this session we will invite both VC's and founders to share with the audience their first-hand experiences of the investment landscape through 2020. Where is the money and what opportunities is it looking for?

Speakers

Dave Haynes

Director, Vive X Europe , HTC Vive

Description

Admix, a monetisation platform for Extended Reality (XR), recently announced the launch of the world’s first programmatic 3D ads for extended reality environments like VR and AR.

Join us to learn how to leverage the Admix SDK to start monetising your XR content today!

Speakers

Samuel Huber

CEO , Admix

Description

This session will cover Google's vision for immersive computing, bringing together its efforts in Lens and AR - all fueled by advances in computer vision and AI.

Speakers

Greg Ivanov

Head of AR/VR (EMEA) , Google

Description

Mattney will review Lenovo’s approach to AR with their ThinkReality software platform to support 3rd party AR devices touching on how different AR use cases dictate different AR hardware such as monocular, binocular, and mixed reality glasses as well as how mobile devices fit into the ecosystem. He will also review how Lenovo’s platform tools can help you manage AR and VR devices, users, applications and groups.

Speakers

Mattney Beck

Sr Manager Product Marketing , Lenovo

Description

The panel members will discuss how they are overcoming the barriers to enterprise AR adoption and how the AREA is supporting wider AR adoption.

Speakers

Paul Davies

Technical Fellow , The Boeing Company

Mark Sage

Executive Director , The AREA

Gary Smith

Head of IMS and Asset Information , Dwr Cymru Welsh Water

Rawand Sirwan Nawroly

Solution Architect - eXtended Reality (XR) Product Owner , Centrica

Description

The digitalization of our construction sites is on and the evolution of our operating skills is now inevitable!

Indeed, today we design more and more complex buildings thanks to computers. However, more complexity leads us to rethink our processes. Therefore, it is necessary to ensure that the works are delivered on time and that the specific skills on site follow, ensuring the health and safety of all.

The application of the Building Information Modeling (BIM) methodology is an essential component of the new project construction process. It provides a structure for project management, data architecture, 3D modeling engineering and the use of a collaborative platform.

Process are evolving, digital tools which bring BIM to site and then site's data back to BIM are too. The use of augmented and virtual reality allows us to visualize our 3D model and meta data for use cases such as quality control or prevention safety of operators on the site.

VINCI Construction France, a VINCI Group subsidiary and France's leading construction company, works across all building, civil engineering, networks, specialty business activities and property development.

Speakers

Barbara Schiavi

R&D Engineer & AR/VR Project Manager , VINCI Construction France

Description

50% of companies globally are experiencing skilled worker shortage to meet current service demands, and 70% of field service orgs face knowledge loss due to retiring workers in the next 5-10 years. Lenovo’s Commercial AR/VR Lead, Nathan Pettyjohn, will discuss the importance of creating scalable AR solutions within the workforce that improve training and worker productivity. Lenovo will showcase the ThinkReality software platform and ThinkReality A6 augmented reality headset and how it can be used within manufacturing, warehouse, energy, mining, gas and oil environments to optimize your business. Industry challenges and key solution use cases will be explored including remote expert, logistics and workflow compliance, and 3D visualization for design collaboration, all which are expected to transform workforce training and productivity. Additional topics include:

Building, managing and deploying solutions in an agnostic hardware device environment for both augmented reality and virtual reality

How long term IOT and 5G strategies should be considered within enterprise AR/VR deployments

Public Cloud, Private Cloud and On-Premise Considerations in AR and VR Enterprise Deployments

Speakers

Nathan Pettyjohn

Commercial AR/VR Lead , Lenovo

Description

LucidWeb is a fast-growing WebXR (WebVR and WebAR) startup based in Brussels. Our mission is to make 360° video, VR and AR and content widely available. Our white-labelled platform LucidWeb Pro helps broadcasters and agencies distribute unique branding and storytelling experiences through the web browser in a convenient way making the WebXR distribution more accessible to online publishers. In this session we would like to demo the platform to show the audience the potential of WebAR.

Speakers

Leen Segers

Venture Scout & Co-founder , Women in Immersive Technologies (WIIT) Europe

Description

In this talk you will learn how Alstom has deployed Virtual Reality technologies to help in Train Design & Operations. There will be an overview of what were the challenges and what is intended next for Mixed Reality.

Speakers

Aurelie Perruchon

AR/VR Platform manager , Alstom

Description

Augmented Reality (AR), the enrichment of the real world with perfectly matched useful information. Accompanied by upcoming driving modes such as highly automated driving, the complexity of cars especially of their advanced driver assistance systems (ADAS) grows rapidly. Augmented content displayed via AR head-up displays enables to inform each driver intuitively in the best way and simplifies the interaction between drivers and complex ADAS systems. The new disruptive waveguide technology from DigiLens and Continental enables AR head-up displays that can be packaged easier. Continental reports from the first waveguide head-up display with windshield compensation.

Speakers

Wolff von Spiegel

Expert for Advanced HUD and PGU Concepts R&D , Continental Automotive GmbH

Description

Virtualware is introducing a game-changing approach which leverages workforce training, product design process and customer engagement: A boundless all-in-one VR solution with no limits in terms of space and users. An enterprise-grade, affordable and simple solution designed for business professionals day-to-day work. Made up with the most advanced virtual reality technology and a software platform that allows companies to easily manage equipment and deploy content.

Speakers

David Moreno

Head of Marketing & Business Development , Virtualware