AWE USA 2024
Yu Cheng embarked on a journey with SLB in 2022, following the completion of a master’s degree in design from the University of California, Berkeley. With over six years of extensive experience, Yu is a seasoned UX/UI designer and researcher.
Yu Cheng's career is characterized by a genuine interest in multidisciplinary design and innovation. With an eye for detail, Yu applies a careful and insightful approach to various projects, including B2B systems, web and app interfaces, service systems, industrial products, and the creation of illustrations and installation art.
In light of the rapid advancements in artificial intelligence, Yu Cheng is actively engaged in exploring the application of AI technologies to enhance design efficiency and broaden the spectrum of creative work.