Agenda

Description

The Open Geospatial Consortium (OGC) is an international Standards Development Organization focusing on development of community and consensus-based standards for geospatial data and services since 1994. Over decades, the OGC members and community have been developing standards to describe the many dimensions of the “real world” on Earth (and in space). Since 2012, many OGC standards working groups have focused on Augmented Reality use cases. In this session, we will introduce the specifications produced by two OGC working groups that will enable developers to reduce their engineering effort and increase interoperability of location-based AR experiences. The speakers will present projects developed using the GeoPose implementation standard and the draft Points of Interest data model.

Speakers

Christine Perey

Spime Wrangler , PEREY Research & Consulting

Matthias Sala

CEO , Ambia / Gbanga

Gábor Sörös

research scientist , Nokia Bell Labs

Description

Coming Soon!

Speakers

Simeone Scaramozzino

Immersive Artist, Director, Producer, Facilitator , Transformative Tech Lab

Ari Billig

Business Developer UK , SyncVR

Katalin Vikuk

Project Manager - Regulatory Compliance , Heka VR

Description

Step into a visionary world where architecture and design transcend traditional boundaries. Sahar Fikouhi will explore how augmented reality is poised to revolutionize the way we conceive, create, and experience built environments. Discover how AR blurs the lines between the physical and digital realms, enhancing the creative process and enabling architects and designers to dream bigger and bolder.

Speakers

Sahar Fikouhi

Founder , ARki App

Description

Over the past decade we have seen VR and AR advance significantly, and now the rise of artificial intelligence - but how do they connect? This talk covers the convergence of these technologies, detailing how hands, eyes, voice and body is the ultimate interface for AI (multimodal interfaces). We will show informative examples from state-of-the-art R&D from Aldin and discuss foundational technologies that the industry is building. The talk will give understandable insights into relationships between VR/AR/AI and how they are leading to the next personal computing platform, what new opportunities are arising and how it can make computing more natural and powerful.

Speakers

Hrafn Thorisson

CEO & Creative Director , Aldin Dynamics

Description

Data is the new oxygen for businesses and that proves to be even more correct when in XR. While these technologies do provide opportunities for customized service and automation, the amount of data available to collect and the low consumer education on the topic allows bad practices to happen. These can result in harmful scenarios, halving trust when using XR experiences.

This talk will take you through new and not-so-new ad formats enabled by XR technologies, how they are leveraging user data and how a purposeful, ethical marketer can create efficient, safer, non-exploitative XR ad campaigns.

Speakers

Luis Martins

VP , XRSI

Description

Join us for an overview of how policymakers around the world are making sense of the metaverse, virtual worlds, and their enabling technologies. The session will consider how best to approach the development of the metaverse, and it will inform the audience about ongoing government initiatives, current areas of focus, and what to look out for in the future.

Speakers

Patrick Grady

Editor , Metaverse EU

Isabella Williamson

Associate Director , Consulum

Juan Bossicard

Strategic Campaign Manager Metaverse Europe , Meta

Juliana Koza

Senior Manager Government Affairs , Qualcomm

Joan V. O'Hara

Vice President of Public Policy , XR Association

Anne Bajart

Deputy Head of Unit , European Commission

Description

Join us for this very special panel featuring top EU creators in XR building AR apps and filters for the world to enjoy. Find out more about their latest projects in a lightning round where they'll each be given only 5 minutes to present in an extended "elevator pitch" sort of format.

Speakers

Zuza Sliwinska

Co-Founder & Partnerships Manager , Lenslist

Jack Gutmann

Projektkonzeptionierung und Grafik ,

Ben Livne Weitzman

CEO , WAVA AR

Yasmin Asan

Metaverse Architect and Digital Artist , Voxel Architects

Richard Guga

Co-Founder, Executive Director , nettle

Description

As we look ahead toward some version of a ‘metaverse’, more attention than ever is being paid to the opportunities of immersive tech. Headsets are improving so much that researchers are already talking about the increasingly blurred lines between virtual and reality. Now AI technologies like ChatGPT offer the chance to interact with virtual beings/generative agents in a hyper-real, but astonishingly natural way.

In this talk I will share 5 points that are important to consider when designing a VR experience that includes believable virtual characters with a conversational AI platform powered by a GPT model. These principles have emerged from our work in building a prototype to help address loneliness and reduce associated cognitive decline in the elderly where accessibility is a prime concern.

Speakers

Angel Brown

Group Director Experience Strategy , Digitas Health

Description

In this talk from XR developer Lee Vermeulen, he’ll go through a year of AR prototypes. What worked and didn’t in a year of experimenting with the future of augmented reality – including liquid physics interactions, AI NPCs, and portals.

Speakers

Lee Vermeulen

CEO , Alientrap Games

Description

The Institute for Forensic Medicine at Heidelberg University Hospital in Germany has launched a ground-breaking solution that revolutionizes the way examinations of people who are victims of violence are conducted in hospitals. The ARMED (Augmented Reality assisted, Forensic Medical Evidence collection and Documentation) project uses cutting-edge telemedicine technology to guide examining physicians in the collection and documentation of medical evidence. By wearing data glasses that transmit their findings to an expert in Heidelberg, the examining physicians are provided with real-time instructions on how to carry out the examination and document evidence. The project is specifically designed to provide comprehensive and expert care for people affected by violence.

With IMPACT-AI (Improving Medical Procedures And Care Through AI-powered forensic examination for people affected by violence) we aim to develop an AI-driven data analysis procedure and a "digital twin". This AI-driven process offers benefits such as cost-saving, more time for human interaction, and easy translation into other languages. Join us as we present the current status of our exiting work and provide deeper insights into the development process.

Speakers

PD Dr. Dorothea Kaufmann

Faculty Member, Assistant Professor , Heidelberg University of Education

Description

Get ready to meet a dynamic community of Gen Z Girl XR creators, brought to you by Women in Immersive Tech and moderated by Richard, founder of IVG.World. Discover how they’re reshaping the fast-fashion industry. Allow us to introduce you to Tereze, Marta, Najda, Natalia, and Amelia, who have transformed from newbies to metaverse creators and startup founders. They’re young and fearless. Join us in hearing the insights of the next generation. Welcome to ‘Bad*ss Girls in XR: Fueling Futures.

Speakers

Marta Teivane

Innovation Girls

Najda Musta

Innovation Girls

Amelia Stys

Innovation Girls

Tereze Bogdane

Innovation Girls

Richard Zreik

CIO , Innovation Girls

Natalia Styś

Innovation Girls

Description

Join us as we explore how WebGPU makes high-quality graphics accessible to all, eliminating the need for separate app installations on user devices. As an evolution of WebGL, WebGPU offers enhanced XR capabilities, enabling developers to create immersive and visually stunning WebXR experiences. Moreover, you'll have the opportunity to witness a live demonstration showcasing the real-time capabilities of both WebGPU and WebGL on a captivating real-world project.

Speakers

Andrey Ivashentsev

Founder & CEO , Metaplan

Description

In the rapidly evolving educational landscape, extended reality (XR) is being explored as a frontier for medical training. Dr. Ruby Woodward, drawing from her interdisciplinary research at Cambridge University and hands-on experience with GigXR, will delve into the potential of these technologies, guiding listeners through the intersection of XR and medical education.

She will introduce attendees to HoloScenarios—an innovative application that leverages XR to produce hyperrealistic holographic simulations emulating high-risk acute medical scenarios. Moreover, she will discuss the integration of conversational artificial intelligence (AI) with teaching methods to enhance communication training for healthcare practitioners.

The talk will emphasize the importance of aligning such technological innovations with established medical principles and learning theories. By highlighting insights from collaborative endeavors with experts spanning academia, clinical practice, and technology, the discussion will underscore the multidisciplinary approach essential for guaranteeing the efficacy and integrity of XR in medical education. This presentation will elucidate the symbiosis of XR, AI, medicine, and pedagogy.

Join Dr. Woodward as she outlines the hurdles, breakthroughs, and innovative solutions driving the future of medical education in the XR domain.

Speakers

Ruby Woodward

Doctoral Researcher , University of Cambridge

Description

A thought-provoking panel discussion that delves into the fascinating intersection between arts, immersive and emerging technologies, experiences and people, exploring how the creation of new languages is revolutionising content production and reshaping the arts landscape. This panel brings together visionaries, experts, and thought leaders who will delve into the transformative impact of AI, Web3, and immersive interactions on the narrative landscape of the digital age. From augmenting human creativity to reshaping audience engagement, we'll examine the opportunities and challenges that lie ahead and how immersive art, gamified quests, interactive and co-created worlds are shaping new forms of expression and narrative.

By combining artistic and technological skills, ArTechs hybrid curriculum are the main resources to enable the next technological switch and companies’ evolution towards a whole new dimension of creative expression and audience participation.

Speakers

Liz Rosenthal

Curator & Executive Producer , Venice International Film Festival

Elisabetta Rotolo

CEO & Founder , MIAT

Alexandra Payne

Head of Creative , Outernet Global Ltd

Jennifer Bettinger

Responsible Tech Innovation Strategy , Accenture

Fabien Barati

CEO , Emissive / Excurio

Victoria Bousis

Founder, Creative Director , UME Studios

Description

As XR tech is more and more convenient it is a matter of time til it is an integrative part of our everyday products. This is where virtual and reality need to merge seamlessly into each other.

Simulation and XR technologies are already used in nowadays product development but what are the enablers for the development of future products and how to deliver added value for your customers?

Lukas and Jan will discuss the needs and approaches to enable solutions for tomorrow.

Speakers

Jan Pflüger

Founder , AdvisXR

Lukas Stranger

CEO , NXRT

Description

Join us as we share a map of digital fashion that demonstrates the following:

- Segmentation of target audience groups and value for each group
- Major digital fashion use cases that can bring predictable results and sales in 2024
- Ways to connect digital fashion instruments with overall online and offline communication of the brand
- Methods to try the water and plan long-term

The above will be based on practical cases for world-renowned brands.

Speakers

Dmytro Kornilov

Co-founder/CEO , FFFACE.ME

Ashumi Sanghvi

CEO & Founder , MAD Global and Future+

Lili Eva Bartha

Founder and CEO , GN3RA

Samantha Tauber

Founder, Music and Mulit-Media artist, Futurist , VNCCII

Description

Daniel will give a brief overview of how AR hardware and software developed over the past 25 years and how it led to where AR glasses are today.

Speakers

Daniel Wagner

Director, Spectacles , Snap

Description

The productivity metaverse is in the trough of Gartner’s hype cycle and that means it is actually taking off. All around the globe, industries and governments are eagerly pushing and realizing the first benefits of projects leveraging XR. We will share some joint research conducted by Ernst and Young jointly with Nokia that highlights concrete commercial and productivity impacts of XR today. And then – because we are dreamers and innovators– we’ll provide some insights on the road to 6G. What can 6G bring that is already in planning, and how can the XR community ensure 6G addresses its needs and hopes and by the same token take full advantage of the power of a sensing network?

Speakers

Hilary Mine

VP Strategy & Technology , Nokia CX

Michael Danninger

Partner , EY

Description

This fireside chat explores the innovative role of avatars in enhancing operational efficiency and brand performance. We will discuss how avatar technology can streamline customer interactions, automate tasks, and personalize user experiences. Attendees will gain insights into leveraging avatars to drive cost savings, improve customer satisfaction, and elevate brand engagement, making it a must-attend event for those seeking to harness the potential of avatars in the corporate landscape.

Speakers

Cai Felip

CEO , Union Avatars

Pedro Marín

Head of Innovation , Accenture

Description

You have an important subject-matter and a great idea for the visualisation, but how do you draw people in so that they engage with your world changing XR experience?

How do you go beyond spatial computing hype and truly design XR experiences that make their mark on the users and their surroundings in a lasting and positive way?

When creating engaging experiences that have a real world impact, the main focus should be on how to make it relatable, accessible and engaging.

Discover what to think about when designing XR experiences using the “five-finger method,” going from motivation through action and reaction to interaction and finally leaving your audience with a reflection that they bring with them after the experience has ended.

Additionally, what role does webXR play in this and how important is it for true accessibility and inclusivity, leading to empowerment?

Speakers