Agenda

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May 28

10:30 AM - 11:10 AM

Description

XR is currently on the cusp of integrating into a number of industries by providing support, innovation and efficiency for a multitude of sectors. While this emerging technology is revolutionizing how we train our workforce safely, expose users to potentially dangerous scenarios in a systematic fashion and teach essential skills like compassion and empathy, we still have a long way to go when it comes to discussing XR and its many boons and benefits. The panel will address disseminating the varying modalities within XR, discuss the number of painpoints XR addresses, and discuss this technology within a multicultural context of innovation, inclusivity and accessibility.

Speakers

Product Manager , Meta
Co-Founder and Behavior Analyst , BehaviorMe
Founder & CEO , MindGlow, Inc
May 28

11:30 AM - 11:50 AM

Description

Hear from Volvo's Lead Virtual Experiences,Timmy Ghiurau, about how he broke new ground with the multi-awarded Volvo Varjo collaboration by bringing technology forged in gaming into one of the leading brands in the automotive industry. Timmy will introduce their Product Simulator platform from Volvo Cars used for simulations and XR experiences, that will help Volvo Cars to shape the future of mobility, by enabling users to contribute in developing scenarios, and services for the automotive track.

Speakers

Senior Technical Leader/Senior Researcher , Volvo Cars
Senior Lead XR and Virtual Experiences , Volvo Cars
May 28

12:40 PM - 01:00 PM

Description

In the commoditized environment of land oilfield operations, efficiency is the primary driver of profitability. Schlumberger has created a technology workflow, that increases the productivity of land operations through the utilization of drone mapping, 3D collaborative VR planning and AR assisted execution.

Speakers

Immersive Technology Manager , Schlumberger
May 28

01:20 PM - 01:40 PM

Description

New and emerging technologies are revolutionizing the way end-users interact with their environment, and reshaping organizational training. How can we leverage these new technologies to help individuals learn and practice the various skills associated to their current roles in a real world environment? Augment Reality (AR) and Virtual Reality (VR) provide a range of possible solutions. So, where do you begin? How do you encourage adoption, spark innovation, and accelerate integration of an AR/VR solution? What do I need to know?

Discuss the various forms of virtual reality currently available for training and development
Review various uses cases for AR/VR, and see it in action
Discuss how to request and integrate AR/VR within your organization address the business challenges and roadblocks to adoption

Speakers

Training Manager , Nestle Purina
May 28

01:40 PM - 02:00 PM

Description

In this talk, you’ll learn how top global 2000 companies are using VR training at scale to generate significant ROI and savings for their bottom line. You’ll learn how to integrate VR into existing training programs, set your baselines metrics, break down a plan to scale, and quantify training results, a process that has been traditionally extremely hard to measure.
If you’re curious about immersive technology, this session will give you the knowledge for systematically implementing virtual reality training in your organization and what you can expect from the technology in the future.

Speakers

OPS Transformation Product Leader , Koch Industries
CEO and Founder , Circuit Stream
May 28

02:50 PM - 03:10 PM

Description

Bath Iron Works and Electric Boat are two large shipbuilders that are actively involved in deploying AR applications for direct manufacturing. This presentation will highlight some of the long history of advanced visualization technologies used in ship design. We will move on to more recent developments in the use of AR in the shipyard. We will discuss some of the unique challenges of doing R&D in the defense industry, and the difficulties of moving new technologies into a production setting. Both shipyards are part of the larger General Dynamics Corporation (GD). We will share lessons learned in the establishment of an XR working group across all the business units of GD, and some success stories of collaboration. Finally, we will show some examples of AR applications we are fielding in production, and touch on future plans.

Speakers

Principal Technologist , Bath Iron Works Corp
Principal Engineer , Electric Boat Corp
May 28

03:10 PM - 03:30 PM

Description

The Airline industry is facing challenges never faced before. How do we, as an industry, move forward becoming more environmentally savvy by embracing new XR and AI technologies; but, at the same time, remain competitive and profitable?

Speakers

Head, XR Lab , TCS
XR Consultant , KLM
May 28

08:20 AM - 08:40 AM

Description

Coming soon...

Speakers

Co-Founder and CEO , Augmentir
May 28

10:10 AM - 10:30 AM

Description

The advances in connectivity are bringing us all closer together, digitally. We have more access to the world than ever before, but we want it personalized. The ability to push more high end content like volumetric video over 5G will get us up close and personal with our heros, our entertainment, and our history. The race for the best AR and VR hardware will start to edge into more and more homes as everyone recognizes the latest and greatest content is best seen in full dimensionality. Content is king and the world is starving for more. AI can accelerate the creation and drop the costs for producers. So what are the latest and greatest trends, who is pushing the gas pedal on infrastructure, and when can I get it?

Speakers

CEO , Mod Tech Labs Inc.
May 28

11:10 AM - 11:40 AM

Description

Active XR investors and advisors converse on the XR market, investment opportunities and the challenges XR startups face.

Speakers

Head of AR & VR , Jefferies
Partner , HP Tech Ventures
Managing Partner , WXR Fund
Director , Tech Futures Group
May 26

08:20 AM - 08:40 AM

Description

In this session, Benny will showcase how a 130-year-old brand has found ways to innovate its physical experience by integrating digital experiences.

Speakers

Global Manager of Experiential Design , Coca-Cola
May 28

09:00 AM - 10:00 AM

Description

For augmented reality (AR) to be broadly adopted across industries and embraced by consumers, AR experiences need to be context-aware and to intelligently interact with the real world. Unity’s Mixed and Augmented Reality Studio (MARS) addresses this challenge.

Join us for a walk-through of the MARS proxy-based workflow. We’ll cover a breadth of AR experiences across industries, discuss how to take full advantage of complex real-world environments, and share how to design fallbacks to allow experiences to function even in worst-case AR scenarios. Throughout the session, we'll explore core MARS workflow concepts and AR authoring philosophies.

Speakers

MARS UX Tech Lead , Unity Technologies
MARS Content Lead , Unity Technologies
May 28

10:10 AM - 11:10 AM

Description

In this talk we will share advice for building instinctual interactions for HoloLens that leverage fully articulated hand tracking, eye tracking, and spatial awareness. We will then show how to apply those principles in using Mixed Reality Toolkit (MRTK), a cross-platform UX toolkit for Unity that makes it easy to build user interfaces for Mixed Reality on a wide range of devices.

Speakers

Principal UX Designer - Hololens , Microsoft
Principal Software Engineer , Microsoft
May 28

12:40 PM - 01:40 PM

Description

Learn how to develop WebAR experiences using the 8th Wall platform in this technical walk-through. The 8th Wall team will lead a live tutorial on how to develop interactive WebAR/VR experiences that run everywhere using 8th Wall’s AR Engine and Cloud Editor platform. Introduced in 2018, 8th Wall’s AR Engine supports both image tracking and world tracking (at the same time!), and runs entirely in javascript in mobile browsers. After a year of commercial WebAR developer feedback, the purpose-built Cloud Editor was released for professional WebAR development and deployment. Come prepared for a deep dive into the tools and tech that power today’s commercial WebAR experiences!

Speakers

Senior UX Designer , Niantic, Inc.
Director of Technical Operations , 8th Wall
May 28

01:40 PM - 02:40 PM

Description

From automotive design labs to construction sites, professional designers from around the world are using Augmented Reality to bring ideas to life. The NVIDIA CloudXR SDK is an essential suite of tools and APIs for telecommunications providers, original device manufacturers (ODMs) and independent software vendors delivering 5G AR content. Join Greg Jones, Senior Manager of Global Business Development for XR and Product Manager of CloudXR at NVIDIA, to discover how the CloudXR SDK enables wireless streaming of OpenVR applications to 5G-connected devices. In this developer tutorial, Dr. Jones will explain how the CloudXR SDK provides expanded access to the most advanced computer graphics through NVIDIA RTX Server with virtual GPU technology, enabling developers to design for scalability and performance.

Speakers

Director XR PM , NVIDIA
May 29

09:00 AM - 09:20 AM

Description

Despite the ongoing megapixel race, the visual experience in VR is still nowhere close to the real-world and falls short of consumer expectations and industry needs. Even the latest high-end HMDs retain the common flaws: blur and color fringing outside of the small “sweet spot,” an insufficient field of view due to quality degradation at wide angles, and a tiny eye box.
Almalence has invented a technology to overcome the physical constraints of HMD optical performance that cause picture clarity deficiencies. Utilizing eye tracking and precise and consistent characterization of the HMD optical system, our Digital Lens technique corrects optical aberrations, achieving high apparent resolution and removing color fringing across the entire field of view for any gaze direction, inside and outside the eye box. Objective measurements with the Vive Pro Eye show a twofold visible resolution increase and a tenfold reduction of chromatic aberrations.
In the presentation, we will explore how the Digital Lens literally makes high display resolution visible and how it should be used in future HMDs to achieve the long-awaited breakthrough in picture clarity and optical fidelity.

Speakers

CEO , Almalence
May 29

01:00 PM - 01:20 PM

Description

For over a decade, BC Biermann has been a leading pioneer in augmented reality urban art with interactive murals in cities such as Geneva, Venice, Moscow, San Francisco, Austin, Pittsburgh and the world's largest AR mural in San Diego. In this talk, BC will reflect on his tribulations and breakthroughs as an innovator in creating large outdoor AR installations for a wide variety of private and commercial clients ranging from the University of Geneva to SXSW Interactive to Qualcomm, and an upcoming, first of its kind augmented sculpture installation for JW Marriott. Finally, BC will detail how his experience can benefit both artistic and commercial voices in the future augmented city.

Speakers

Creative Director , Heavy
May 29

08:00 AM - 08:20 AM

Description

"Out There" is the first-ever immersive musical in Spatial Computing - a unique combination of storytelling, music and technology. "Out There" was introduced to the world at Comic Con Paris in late 2019, and is making its U.S premiere in 2020. Creator Thibault Mathieu (Wilkins Avenue) and Sound Supervisors Scot Stafford and Richard Warp (Pollen Music Group) will discuss the project's genesis, and how they produced and operated the largest-scale Location-Based Magic Leap experience to date, worldwide.

Speakers

sound designer and audio technologist , Pollen Music Group
Founder & Creative Producer , Wilkins Avenue AR
co-founder , Pollen Music Group
May 29

08:40 AM - 09:00 AM

Description

There is no design standard of interaction for virtual reality which makes it difficult to create intuitive experiences. We will go through use cases based on our learnings at LiveLike building apps for broadcasters to watch live sports events with friends and fans.

Speakers

Co-Founder & Chief Creative Officer , LiveLike
May 29

09:00 AM - 09:20 AM

Description

Computers are rapidly evolving to better perceive the world through technologies like computer vision and voice interfaces. Simultaneously, users increasingly expect multisensory user experiences in lieu of traditional, two-dimensional audiovisual interfaces. How does this new technology affect our perception, and what can we learn from our perceptual systems to inform this multisensory design?

This talk will cover how the human brain perceives the world, how the brain perceives in immersive experiences, and how we can leverage this understanding to build a more empathetic future of spatial computing. Presenters Stefanie and Laura will draw from their expertise as both cognitive neuroscientists and user experience researchers in industry, sharing their observations from rigorous user research studies at the forefront of AR/VR content creation, and synthesis from previous neuropsychological studies on AR/VR interaction models.

Speakers

Senior Experience Researcher , Adobe
Founder & Head of Design Research , Sendfull
UX Researcher , Adobe