AGENDA

AWE USA 2025

Jun 9 Jun 10 Jun 11 Jun 12
11:00 AM - 05:30 PM
Expo Hall
Networking
Jun 10
Expo Hall

Expo, Playground, Gaming Hub and Builders Nexus

11:10 AM - 12:30 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 10
Gaming Stage - Expo Hall

2025 AWE Gaming Hub Exhibitors Showcase

12:15 PM - 01:15 PM
Builders Nexus Stage - Expo Hall
Builders Nexus | Sponsored by MASA
Jun 10
Builders Nexus Stage - Expo Hall

Nexus Builders & Creators Lightning Round #1

12:40 PM - 01:40 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 10
Gaming Stage - Expo Hall

PANEL: The Art and Craft of Making Mixed Reality Games

Kimberly Unger - Meta
Robin Moulder - 3lbXR & 3lb Games
Jaime Pichardo García - Odders Lab
Federico Heller - Eggscape
Oded Sharon - Corbomite Games
01:00 PM - 01:25 PM
Room 101B
Creator
Jun 10
Room 101B

The Quest Landscape: Strategies for Victory

JP Minetos - Hartmann Capital
01:30 PM - 01:55 PM
Room 101B
Creator
Jun 10
Room 101B

Unlocking the Potential of AI-generated Content for XR Creators

Ellysse Dick - Meta
Brandon Egolf - Clique Games
Jill Campbell - Meta
01:50 PM - 02:15 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 10
Gaming Stage - Expo Hall

Gamers in VR: What Can The Stats Tell Us?

Neil Barbour - S&P Global Market Intelligence
02:00 PM - 03:00 PM
Room 204
Speed Networking
Jun 10
Room 204

Speed Networking Session #1: Investors/Publishers <> Game Devs

03:30 PM - 03:55 PM
Room 103B/C
Collaboration, Training & Education | Sponsored by ScopeAR
Jun 10
Room 103B/C

Why VR Learning Works (and Why It Fails)

Antonia Forster - Avantis Education
03:30 PM - 04:25 PM
Room 101A
Developer
Jun 10
Room 101A

PANEL: The Lifecycle of Game Development

Alissa Brodsky - Dark Arts Software
Cory Lanham - Lone Echo franchise
Shane Rhodes - Mighty Coconut
Andrea Silvers - Skydance Games
04:00 PM - 05:00 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 10
Gaming Stage - Expo Hall

VR Game Spotlight with host Callum Hurley

Callum Hurley - VR Game Spotlight
05:00 PM - 05:25 PM
GRAND BALLROOM
Main Stage
Jun 10
GRAND BALLROOM

Building Community First Games in Gorilla Tag and Orion Drift

David Neubelt - Another Axiom
05:00 PM - 05:25 PM
Room 101A
Developer
Jun 10
Room 101A

Building XR Apps for all Devices: XR Pixel Streaming for Unity, Unreal, and Beyond

Luis Bollinger - Hololight GmbH
05:30 PM - 05:55 PM
Room 101A
Developer
Jun 10
Room 101A

AI + XR: Building a Multiplayer, Cross-platform XR Game in One Week

Preston Platt - Rock Paper Reality
11:00 AM - 05:30 PM
Expo Hall
Networking
Jun 11
Expo Hall

Expo, Playground, Gaming Hub and Builders Nexus

11:10 AM - 11:40 AM
Gaming Stage - Expo Hall
Gaming Hub
Jun 11
Gaming Stage - Expo Hall

Unlocking Passthrough Camera Access: Showcases & Dev Tools

Rita Turkowski - Meta
Jake Steinerman - Meta
Dilmer Valecillos - Meta
11:10 AM - 12:10 PM
Builders Nexus Stage - Expo Hall
Builders Nexus | Sponsored by MASA
Jun 11
Builders Nexus Stage - Expo Hall

Hackathon Winners: XRAI Hack & HarvardXR Ideathon Winners Lightning Round

Ashley Blake - elsewhere Not-For-Profit
Rahel Demant - XR Bootcamp
11:50 AM - 12:20 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 11
Gaming Stage - Expo Hall

Bringing Tabletop Games to Life on Android XR

Grant Anderson - Mirrorscape
Tripp Wood - Mirrorscape
12:35 PM - 01:00 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 11
Gaming Stage - Expo Hall

Promoting Your Game Inside the Development Cycle

Jasmine Lehman - LIV
Jasmine Uniza - Impact Reality / Flat2VR Studios
Eric Masher - Impact Reality / Flat2VR Studios
01:00 PM - 01:55 PM
Room 101B
Creator
Jun 11
Room 101B

PANEL: Creative Potential of Immersive AI

Eric Oldrin - Studio Nirdlo
Kaz Maurice-O'Leary - Verses and Valleys
Eric Shamlin - Secret Level
Bob Bjarke - The Electric Factory
01:15 PM - 01:40 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 11
Gaming Stage - Expo Hall

Bootstrapping Your XR Studio

Ryan Canuel - Petricore, Inc
01:30 PM - 01:55 PM
GRAND BALLROOM
Main Stage
Jun 11
GRAND BALLROOM

Dream It, Build It: Developing Immersive AR with Snap Spectacles and Lens Studio

Bobby Murphy - Snap
Raymond Kallmeyer - Verse Immersive
Ihor Kuzin - Snap
Will Eastcott - PlayCanvas (acquired by Snap)
01:30 PM - 02:25 PM
Room 102B
Retail & Marketing
Jun 11
Room 102B

PANEL: You've Made a Great Game, Let's Tell the World About it: XR Games Marketing 101

Dwayne Waite Jr - Schell Games
Jim Squires -
Ben Lang - Road to VR
Christopher Bennison - DualNorth
Amber Moak - Resolution Games
01:30 PM - 02:25 PM
Room 103B/C
Gaming, Entertainment & Media
Jun 11
Room 103B/C

Panel: Bringing Barbie to Mixed Reality! A Case Study in How to Successfully Bring a Brand to XR

Jenna Seiden - Vertically Coastal Consulting, Inc.
Julia (Phelps) Kyle - Mattel, Inc.
Arturo Perez - Kluge Interactive
Chary Keijzer - Cas and Chary XR
Casandra Vuong - Cas and Chary XR
03:00 PM - 03:25 PM
Room 101A
Developer
Jun 11
Room 101A

Copy That! Proxies of Virtual and Real Objects in XR

Steve Feiner - Columbia University
03:00 PM - 03:25 PM
Room 102B
Retail & Marketing
Jun 11
Room 102B

Understanding the VR Generation: Insights from Consumer Behavior

Jake Zim - Another Axiom
03:00 PM - 04:00 PM
GRAND BALLROOM
Main Stage
Jun 11
GRAND BALLROOM

From Atari to XR: Gaming Through the Generations with the Bushnell Family

Nolan Bushnell - Atari and Chuck E. Cheese
Alissa Bushnell - 104 West Partners
Brent Bushnell - Dream Park
Tyler Bushnell - Polycade
Dylan Bushnell - Atmos Labs
Wyatt Bushnell - Coin Crew Games
03:30 PM - 03:55 PM
Room 103B/C
Gaming, Entertainment & Media
Jun 11
Room 103B/C

Roadmap for AAA Games in VR

Shawn Kittelsen - Skydance Games
Ryan Payton - Camouflaj
04:00 PM - 05:30 PM
Gaming Stage - Expo Hall
Networking
Jun 11
Gaming Stage - Expo Hall

AWE Gaming Hub Happy Hour

04:30 PM - 04:55 PM
Room 102B
Retail & Marketing
Jun 11
Room 102B

How to Leverage XR as the Next Era of Sports Fan Engagement

Will Misselbrook - LA Galaxy
Andrew Merkin - Cosm
James Giglio - MVP Interactive
04:30 PM - 05:25 PM
Room 103B/C
Gaming, Entertainment & Media
Jun 11
Room 103B/C

PANEL: Mission-Driven Gameplay with AAA IP Brings History to Life with Full City-Scale XR LBE

Louisa Spring - T-Mobile
Joe Gabriel - Niantic Spatial, Inc.
Will Humphrey - Sugar Creative
Luis Oscar Ramirez - Mawari
05:00 PM - 05:25 PM
Room 102B
Retail & Marketing
Jun 11
Room 102B

Immersive Tech That’s Redefining the Fan Experience

Christian Lau - Los Angeles Football Club (LAFC)
Laura Kusumoto - IterationZero
09:00 AM - 09:55 AM
GRAND BALLROOM
Main Stage
Jun 12
GRAND BALLROOM

The State of XR Gaming and What to Expect in the Future

Scott Stein - CNET
Jesse Schell - Schell Games
Tommy Palm - Resolution Games
09:30 AM - 09:55 AM
Room 101B
Creator
Jun 12
Room 101B

Crafting Immersive Audio Experiences for Interactive VR Narratives

Larry Chang - Larrisim Studio
09:30 AM - 09:55 AM
Room 102A
AI + XR
Jun 12
Room 102A

What is GenVFX? Merging AI & ML with Traditional CG/XR Workflows

Dale Carman - Groove Jones
Doug Hogan - Groove Jones
10:00 AM - 10:55 AM
Promenade Room 104A
Enterprise | Sponsored by Niantic Spatial, Inc.
Jun 12
Promenade Room 104A

PANEL: Building XR That Sticks: Lessons, Metrics & the Long Game

Lori-Lee Elliott - Dauntless XR
Andy Hunt - The Hershey Company
Ryan Johnston - Delta Air Lines
Colleen Tully - Medtronic
Rajat Lokesh - Schlumberger
10:00 AM - 03:00 PM
Expo Hall
Networking
Jun 12
Expo Hall

Expo, Playground, Gaming Hub and Builders Nexus

10:10 AM - 10:35 AM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Building a VR Game for Everyone

Steve Lukas - ContractXR
10:10 AM - 11:10 AM
Builders Nexus Stage - Expo Hall
Builders Nexus | Sponsored by MASA
Jun 12
Builders Nexus Stage - Expo Hall

Hackathon Winners: Immersive Insiders XR Design Challenge Lightning Round

Dinesh Punni - Immersive Insiders
10:30 AM - 10:55 AM
Room 103B/C
Collaboration, Training & Education | Sponsored by ScopeAR
Jun 12
Room 103B/C

Lean on Me: A Parent's Guide to Gaming, STEM, and Their Child's Future

Malcolm Williams - Technorganic
10:40 AM - 11:05 AM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Helping VR Creators Win

Katherine Davenport - Another Axiom
11:15 AM - 11:40 AM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Translating Classic Game Designs into MR (RTS Genre)

Blake Gross - DB Creations
Dustin Kochensparger - DB Creations
11:50 AM - 12:30 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Game Developers Lightning Round

01:00 PM - 01:30 PM
Builders Nexus Stage - Expo Hall
Builders Nexus | Sponsored by MASA
Jun 12
Builders Nexus Stage - Expo Hall

PANEL: Beyond the Code — Weaving Culture and Creativity into Malaysia’s Immersive Tech Future

Natalie Yoke Kei Loi - UnBound Malaysia & Australia
Charles Tang - Youniverse Games
Fariz Hanapiah - Experiential Design Team (EDT)
Ivan Gerard Khoo - Dreamscapes Edtech
01:00 PM - 01:55 PM
GRAND BALLROOM
Main Stage
Jun 12
GRAND BALLROOM

PANEL: State of Smart Glasses and What's Around the Corner

Tim Bajarin - Forbes, Fast Company
Jason McGuigan - Lenovo
Kelly Ingham - Meta
Ralph Jodice - XREAL
01:10 PM - 02:00 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Unlocking Organic Growth: In-Game Cameras as a Marketing Engine

AJ Shewki - LIV
02:00 PM - 02:25 PM
Room 103B/C
Collaboration, Training & Education | Sponsored by ScopeAR
Jun 12
Room 103B/C

Escaping the Phone: Mobile to XR with "DuolingoXR"

Sarah Gordon - University of Cincinnati
Kate Bielotserkovksa - Lemon Sharks
02:00 PM - 02:55 PM
Room 102B
Healthcare & Wellness
Jun 12
Room 102B

PANEL: How to Broaden VR Adoption Among Adults

Lori H. Schwartz - StoryTech
Celine Tien - Flowly
Ajit Ninan - Meta
Linda Jacobson - EldersTogether
02:10 PM - 02:35 PM
Gaming Stage - Expo Hall
Gaming Hub
Jun 12
Gaming Stage - Expo Hall

Consideration of Preferences and Responsibility in Immersive Spaces

Dennis Campbell - On Another World Experiences
03:00 PM - 03:25 PM
Room 102A
AI + XR
Jun 12
Room 102A

Speaking Spatially - AI and XR for Terrestrial Transformation

Arthur Modine - AURA
Jack Oliva-Rendler - AURA